Nike Football -
Always Forward

A series of fun social-first content starring a handful of European athletes and giving a playful, exaggerated look into their pre-season preparations. Mercurial athletes featured in a franchise called ‘Up to Speed’ where their pace was amplified; Phantom athletes featured in one called ‘On Point’ which saw their powers of precision dialled up.

Leroy Sané

Eden Hazard

Fran Kirby

2019 // AKQA London
Concept: Me & Barry Slater
Art Direction: Barry Slater
CD: Me

Giulia Gwinn

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Nike Mercurial: Speed You Can't Catch

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Nike Football: Coaching Queens